{"id":1683,"date":"2026-05-20T10:50:47","date_gmt":"2026-05-20T10:50:47","guid":{"rendered":"https:\/\/cacao1st.com\/?p=1683"},"modified":"2026-05-20T10:50:59","modified_gmt":"2026-05-20T10:50:59","slug":"%ed%96%84%eb%b2%84%ea%b1%b0-%eb%a7%88%ec%bc%80%ed%8c%85%ec%a0%84%ec%9f%81%ec%9d%98-stp-%ec%a0%84%eb%9e%b5%ed%96%84%eb%b2%84%ea%b1%b0-%eb%a7%88%ec%bc%80%ed%8c%85%ec%a0%84%ec%9f%81-%eb%a7%88%ec%bc%80","status":"publish","type":"post","link":"https:\/\/cacao1st.com\/en\/%ed%96%84%eb%b2%84%ea%b1%b0-%eb%a7%88%ec%bc%80%ed%8c%85%ec%a0%84%ec%9f%81%ec%9d%98-stp-%ec%a0%84%eb%9e%b5%ed%96%84%eb%b2%84%ea%b1%b0-%eb%a7%88%ec%bc%80%ed%8c%85%ec%a0%84%ec%9f%81-%eb%a7%88%ec%bc%80\/","title":{"rendered":"\ud584\ubc84\uac70 \ub9c8\ucf00\ud305\uc804\uc7c1\uc758 STP \uc804\ub7b5,\ud584\ubc84\uac70 \ub9c8\ucf00\ud305\uc804\uc7c1 \ub9c8\ucf00\ud305,\ub9c8\ucf00\ud305,\ub9c8\ucf00\ud305 \ubd84\uc11d,STP\uc804\ub7b5 \ubd84\uc11d [\ub808\ud3ec\ud2b8]"},"content":{"rendered":"<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_83 counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Table of Contents<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"Toggle Table of Content\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/cacao1st.com\/en\/%ed%96%84%eb%b2%84%ea%b1%b0-%eb%a7%88%ec%bc%80%ed%8c%85%ec%a0%84%ec%9f%81%ec%9d%98-stp-%ec%a0%84%eb%9e%b5%ed%96%84%eb%b2%84%ea%b1%b0-%eb%a7%88%ec%bc%80%ed%8c%85%ec%a0%84%ec%9f%81-%eb%a7%88%ec%bc%80\/#%E2%98%85%E2%98%85%E2%98%85%EB%A7%88%EC%BC%80%ED%8C%85%EB%A7%88%EC%BC%80%ED%8C%85%EB%A1%A0%EB%A7%88%EC%BC%80%ED%8C%85_%EC%82%AC%EB%A1%80%ED%96%84%EB%B2%84%EA%B1%B0_%EB%A7%88%EC%BC%80%ED%8C%85%EC%A0%84%EC%9F%81%EC%9D%98_STP_%EC%A0%84%EB%9E%B5%ED%96%84%EB%B2%84%EA%B1%B0_%EB%A7%88%EC%BC%80%ED%8C%85%EC%A0%84%EC%9F%81_%EB%A7%88%EC%BC%80%ED%8C%85%EB%A7%88%EC%BC%80%ED%8C%85%EB%A7%88%EC%BC%80%ED%8C%85_%EB%B6%84%EC%84%9DSTP%EC%A0%84%EB%9E%B5_%EB%B6%84%EC%84%9D_%ED%8F%AC%EC%A7%80%EC%85%94%EB%8B%9D_Positioning_%EC%A0%84%EB%9E%B5%E2%98%85%E2%98%85%E2%98%85\" >\u2605\u2605\u2605[\ub9c8\ucf00\ud305][\ub9c8\ucf00\ud305\ub860][\ub9c8\ucf00\ud305 \uc0ac\ub840]\ud584\ubc84\uac70 \ub9c8\ucf00\ud305\uc804\uc7c1\uc758 STP \uc804\ub7b5,\ud584\ubc84\uac70 \ub9c8\ucf00\ud305\uc804\uc7c1 \ub9c8\ucf00\ud305,\ub9c8\ucf00\ud305,\ub9c8\ucf00\ud305 \ubd84\uc11d,STP\uc804\ub7b5 \ubd84\uc11d, \ud3ec\uc9c0\uc154\ub2dd, Positioning \uc804\ub7b5\u2605\u2605\u2605<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/cacao1st.com\/en\/%ed%96%84%eb%b2%84%ea%b1%b0-%eb%a7%88%ec%bc%80%ed%8c%85%ec%a0%84%ec%9f%81%ec%9d%98-stp-%ec%a0%84%eb%9e%b5%ed%96%84%eb%b2%84%ea%b1%b0-%eb%a7%88%ec%bc%80%ed%8c%85%ec%a0%84%ec%9f%81-%eb%a7%88%ec%bc%80\/#%F0%9F%93%9A_%EC%9E%90%EB%A3%8C%EC%84%A4%EB%AA%85\" >\ud83d\udcda \uc790\ub8cc\uc124\uba85<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/cacao1st.com\/en\/%ed%96%84%eb%b2%84%ea%b1%b0-%eb%a7%88%ec%bc%80%ed%8c%85%ec%a0%84%ec%9f%81%ec%9d%98-stp-%ec%a0%84%eb%9e%b5%ed%96%84%eb%b2%84%ea%b1%b0-%eb%a7%88%ec%bc%80%ed%8c%85%ec%a0%84%ec%9f%81-%eb%a7%88%ec%bc%80\/#%F0%9F%9A%80_%EC%9E%90%EB%A3%8C%EB%8B%A4%EC%9A%B4\" >\ud83d\ude80 \uc790\ub8cc\ub2e4\uc6b4<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/cacao1st.com\/en\/%ed%96%84%eb%b2%84%ea%b1%b0-%eb%a7%88%ec%bc%80%ed%8c%85%ec%a0%84%ec%9f%81%ec%9d%98-stp-%ec%a0%84%eb%9e%b5%ed%96%84%eb%b2%84%ea%b1%b0-%eb%a7%88%ec%bc%80%ed%8c%85%ec%a0%84%ec%9f%81-%eb%a7%88%ec%bc%80\/#%F0%9F%93%9D_%EB%AA%A9%EC%B0%A8%EC%B0%A8%EB%A1%80\" >\ud83d\udcdd \ubaa9\ucc28\/\ucc28\ub840<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/cacao1st.com\/en\/%ed%96%84%eb%b2%84%ea%b1%b0-%eb%a7%88%ec%bc%80%ed%8c%85%ec%a0%84%ec%9f%81%ec%9d%98-stp-%ec%a0%84%eb%9e%b5%ed%96%84%eb%b2%84%ea%b1%b0-%eb%a7%88%ec%bc%80%ed%8c%85%ec%a0%84%ec%9f%81-%eb%a7%88%ec%bc%80\/#%F0%9F%93%91_%EB%B3%B8%EB%AC%B8%EB%82%B4%EC%9A%A9\" >\ud83d\udcd1 \ubcf8\ubb38\/\ub0b4\uc6a9<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/cacao1st.com\/en\/%ed%96%84%eb%b2%84%ea%b1%b0-%eb%a7%88%ec%bc%80%ed%8c%85%ec%a0%84%ec%9f%81%ec%9d%98-stp-%ec%a0%84%eb%9e%b5%ed%96%84%eb%b2%84%ea%b1%b0-%eb%a7%88%ec%bc%80%ed%8c%85%ec%a0%84%ec%9f%81-%eb%a7%88%ec%bc%80\/#%F0%9F%93%96_%EC%B0%B8%EA%B3%A0%EB%AC%B8%ED%97%8C\" >\ud83d\udcd6 \ucc38\uace0\ubb38\ud5cc<\/a><\/li><\/ul><\/nav><\/div>\n\n<div style=\"height:100px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"%E2%98%85%E2%98%85%E2%98%85%EB%A7%88%EC%BC%80%ED%8C%85%EB%A7%88%EC%BC%80%ED%8C%85%EB%A1%A0%EB%A7%88%EC%BC%80%ED%8C%85_%EC%82%AC%EB%A1%80%ED%96%84%EB%B2%84%EA%B1%B0_%EB%A7%88%EC%BC%80%ED%8C%85%EC%A0%84%EC%9F%81%EC%9D%98_STP_%EC%A0%84%EB%9E%B5%ED%96%84%EB%B2%84%EA%B1%B0_%EB%A7%88%EC%BC%80%ED%8C%85%EC%A0%84%EC%9F%81_%EB%A7%88%EC%BC%80%ED%8C%85%EB%A7%88%EC%BC%80%ED%8C%85%EB%A7%88%EC%BC%80%ED%8C%85_%EB%B6%84%EC%84%9DSTP%EC%A0%84%EB%9E%B5_%EB%B6%84%EC%84%9D_%ED%8F%AC%EC%A7%80%EC%85%94%EB%8B%9D_Positioning_%EC%A0%84%EB%9E%B5%E2%98%85%E2%98%85%E2%98%85\"><\/span>\u2605\u2605\u2605[\ub9c8\ucf00\ud305][\ub9c8\ucf00\ud305\ub860][\ub9c8\ucf00\ud305 \uc0ac\ub840]\ud584\ubc84\uac70 \ub9c8\ucf00\ud305\uc804\uc7c1\uc758 STP \uc804\ub7b5,\ud584\ubc84\uac70 \ub9c8\ucf00\ud305\uc804\uc7c1 \ub9c8\ucf00\ud305,\ub9c8\ucf00\ud305,\ub9c8\ucf00\ud305 \ubd84\uc11d,STP\uc804\ub7b5 \ubd84\uc11d, \ud3ec\uc9c0\uc154\ub2dd, Positioning \uc804\ub7b5\u2605\u2605\u2605<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<div style=\"height:25px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"%F0%9F%93%9A_%EC%9E%90%EB%A3%8C%EC%84%A4%EB%AA%85\"><\/span>\ud83d\udcda \uc790\ub8cc\uc124\uba85<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>\u2605\u2605\u2605[\ub9c8\ucf00\ud305][\ub9c8\ucf00\ud305\ub860][\ub9c8\ucf00\ud305 \uc0ac\ub840]\ud584\ubc84\uac70 \ub9c8\ucf00\ud305\uc804\uc7c1\uc758 STP \uc804\ub7b5,\ud584\ubc84\uac70 \ub9c8\ucf00\ud305\uc804\uc7c1 \ub9c8\ucf00\ud305,\ub9c8\ucf00\ud305,\ub9c8\ucf00\ud305 \ubd84\uc11d,STP\uc804\ub7b5 \ubd84\uc11d, \ud3ec\uc9c0\uc154\ub2dd, Positioning \uc804\ub7b5\u2605\u2605\u2605 \uc790\ub8cc\uc785\ub2c8\ub2e4.<br><br><\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"%F0%9F%9A%80_%EC%9E%90%EB%A3%8C%EB%8B%A4%EC%9A%B4\"><\/span>\ud83d\ude80 \uc790\ub8cc\ub2e4\uc6b4<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p><strong>\u2605\u2605\u2605[\ub9c8\ucf00\ud305][\ub9c8\ucf00\ud305\ub860][\ub9c8\ucf00\ud305 \uc0ac\ub840]\ud584\ubc84\uac70 \ub9c8\ucf00\ud305\uc804\uc7c1\uc758 STP \uc804\ub7b5,\ud584\ubc84\uac70 \ub9c8\ucf00\ud305\uc804\uc7c1 \ub9c8\ucf00\ud305,\ub9c8\ucf00\ud305,\ub9c8\ucf00\ud305 \ubd84\uc11d,STP\uc804\ub7b5 \ubd84\uc11d, \ud3ec\uc9c0\uc154\ub2dd, Positioning \uc804\ub7b5\u2605\u2605\u2605 \uc790\ub8cc<\/strong> <strong>\ub2e4\uc6b4\ubc1b\uae30<\/strong> \ud83d\udc47<br><\/p>\n\n\n\n<p class=\"has-text-align-right\" style=\"font-size:28px\"><strong>\ud83d\udcbe\u00a0<a href=\"https:\/\/www.allreport.co.kr\/search\/detail.asp?pk=15060769&amp;sid=cacao1st\" target=\"_blank\" rel=\"noopener\">\uc790\ub8cc\ubb38\uc11c (\uc555\ucd95\ud30c\uc77c).zip<\/a><\/strong><\/p>\n\n\n\n<div style=\"height:100px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"%F0%9F%93%9D_%EB%AA%A9%EC%B0%A8%EC%B0%A8%EB%A1%80\"><\/span>\ud83d\udcdd \ubaa9\ucc28\/\ucc28\ub840<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>_SLIDE_1_<br>\ucd1d\uc131 \uc5c6\ub294 \uc804\uc7c1\uc774 \uc2dc\uc791\ub410\ub2e4.<br>\ud584\ubc84\uac70 \ub9c8\ucf00\ud305\uc804\uc7c1\uc758 \uc9c4\uc2e4<br>\uac1c\uc778\uc758<br>\ucde8\ud5a5<br>_SLIDE_2_<br>Contents<br>\uc8fc\uc81c\uc120\uc815 \uc774\uc720<br>\uc5f0\uad6c\ub300\uc0c1 \uc18c\uac1c<br>\ud584\ubc84\uac70 \uc2dc\uc7a5 \ubd84\uc11d<br>\uc5f0\uad6c\ub300\uc0c1 \uac1c\ubcc4\ubd84\uc11d<br>-SWOT\ubd84\uc11d<br>-STP\ubd84\uc11d<br>\uc5f0\uad6c\ub300\uc0c1 \ube44\uad50\ubd84\uc11d<br>\uc804\ub7b5\uc801 \uc2dc\uc0ac\uc810 \ub3c4\ucd9c<br>_SLIDE_3_<br>\uc8fc\uc81c\uc120\uc815\uc774\uc720<br>[\uacbd\uc81c, \uacbd\uc601\uc801 \uc811\uadfc]<\/p>\n\n\n\n<p>\ud328\uc2a4\ud2b8\ud478\ub4dc \ub9e4\uc7a5\uc218\uc758 \uac10\uc18c,<br>\uc2dc\uc7a5\uc131\uc7a5\ub960\uc758 \uac10\uc18c\uc138<br>But,<br>\ub9e4\uc7a5 \uc218 \uac10\uc18c\uc5d0\ub3c4 \ubd88\uad6c\ud558\uace0<br>\uc99d\uac00\uc138\ub85c \ub3cc\uc544\uc120 \ud328\uc2a4\ud2b8\ud478\ub4dc \uc2dc\uc7a5!<br>4%<br>\ud328\uc2a4\ud2b8\ud478\ub4dc \uc2dc\uc7a5 \uc131\uc7a5\ub960<br>\ud328\uc2a4\ud2b8\ud478\ub4dc \ub9e4\uc7a5\uc218 \ucd94\uc774<br>\ud328\uc2a4\ud2b8 \ud478\ub4dc<br>\uc815\ud06c \ud478\ub4dc<br>[\uac00\uce58\uad00, \ubb38\ud654\uc801 \uc811\uadfc]<br>\ud584\ubc84\uac70\ub294 \uc694\ub9ac\ub2e4<br>\uce74\ud398\ud615 \ub9e4\uc7a5 \ub300\uc138<br>\uc2ac\ub85c\uc6b0 \ud478\ub4dc\ub85c\uc758 \ub3c4\uc57d<br>\ub9c8\ucf00\ud305\uc758 \uc2dc\uac01\uc5d0\uc11c \uc8fc\ubaa9\ud574\ubcf4\uc790!<br>NO!<br>_SLIDE_4_<br>(\uc8fc) \ud06c\ub77c\uc81c\uc778\ud130\ub0b4\uc154\ub0a0\uc774 \uacbd\uc601\ud558\uace0 \uc788\ub294 \uc218\uc81c\ud584\ubc84\uac70 \uc804\ubb38\uc810. 2009\ub144 \ud64d\ucf69 \uc9c4\ucd9c\uc744 \ud544\ub450\ub85c 2xxx\ub144 \ub9c8\uce74\uc624 \ubca0\ub2c8\uc2dc\uc548 \ud638\ud154, \uc2f1\uac00\ud3ec\ub974 \ub9c8\ub9ac\ub098 \ubca0\uc774 \uc0cc\uc988\uc5d0 \uc9c4\ucd9c \ud560 \uc608\uc815\uc774\ub2e4. K&#8230;<\/p>\n\n\n\n<div style=\"height:100px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"%F0%9F%93%91_%EB%B3%B8%EB%AC%B8%EB%82%B4%EC%9A%A9\"><\/span>\ud83d\udcd1 \ubcf8\ubb38\/\ub0b4\uc6a9<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>_SLIDE_1_<\/p>\n\n\n\n<p>\ucd1d\uc131 \uc5c6\ub294 \uc804\uc7c1\uc774 \uc2dc\uc791\ub410\ub2e4.<br>\ud584\ubc84\uac70 \ub9c8\ucf00\ud305\uc804\uc7c1\uc758 \uc9c4\uc2e4<br>\uac1c\uc778\uc758<br>\ucde8\ud5a5<br>_SLIDE_2_<br>Contents<\/p>\n\n\n\n<p>\uc8fc\uc81c\uc120\uc815 \uc774\uc720<br>\uc5f0\uad6c\ub300\uc0c1 \uc18c\uac1c<br>\ud584\ubc84\uac70 \uc2dc\uc7a5 \ubd84\uc11d<\/p>\n\n\n\n<p>\uc5f0\uad6c\ub300\uc0c1 \uac1c\ubcc4\ubd84\uc11d<br>-SWOT\ubd84\uc11d<br>-STP\ubd84\uc11d<br>\uc5f0\uad6c\ub300\uc0c1 \ube44\uad50\ubd84\uc11d<\/p>\n\n\n\n<p>\uc804\ub7b5\uc801 \uc2dc\uc0ac\uc810 \ub3c4\ucd9c<br>_SLIDE_3_<br>\uc8fc\uc81c\uc120\uc815\uc774\uc720<br>[\uacbd\uc81c, \uacbd\uc601\uc801 \uc811\uadfc]<br>\ud328\uc2a4\ud2b8\ud478\ub4dc \ub9e4\uc7a5\uc218\uc758 \uac10\uc18c,<br>\uc2dc\uc7a5\uc131\uc7a5\ub960\uc758 \uac10\uc18c\uc138<br>But,<br>\ub9e4\uc7a5 \uc218 \uac10\uc18c\uc5d0\ub3c4 \ubd88\uad6c\ud558\uace0<br>\uc99d\uac00\uc138\ub85c \ub3cc\uc544\uc120 \ud328\uc2a4\ud2b8\ud478\ub4dc \uc2dc\uc7a5!<br>4%<br>\ud328\uc2a4\ud2b8\ud478\ub4dc \uc2dc\uc7a5 \uc131\uc7a5\ub960<br>\ud328\uc2a4\ud2b8\ud478\ub4dc \ub9e4\uc7a5\uc218 \ucd94\uc774<br>\ud328\uc2a4\ud2b8 \ud478\ub4dc<br>\uc815\ud06c \ud478\ub4dc<br>[\uac00\uce58\uad00, \ubb38\ud654\uc801 \uc811\uadfc]<\/p>\n\n\n\n<p>\ud584\ubc84\uac70\ub294 \uc694\ub9ac\ub2e4<br>\uce74\ud398\ud615 \ub9e4\uc7a5 \ub300\uc138<br>\uc2ac\ub85c\uc6b0 \ud478\ub4dc\ub85c\uc758 \ub3c4\uc57d<br>\ub9c8\ucf00\ud305\uc758 \uc2dc\uac01\uc5d0\uc11c \uc8fc\ubaa9\ud574\ubcf4\uc790!<br>NO!<br>_SLIDE_4_<\/p>\n\n\n\n<p>(\uc8fc) \ud06c\ub77c\uc81c\uc778\ud130\ub0b4\uc154\ub0a0\uc774 \uacbd\uc601\ud558\uace0 \uc788\ub294 \uc218\uc81c\ud584\ubc84\uac70 \uc804\ubb38\uc810. 2009\ub144 \ud64d\ucf69 \uc9c4\ucd9c\uc744 \ud544\ub450\ub85c 2xxx\ub144 \ub9c8\uce74\uc624 \ubca0\ub2c8\uc2dc\uc548 \ud638\ud154, \uc2f1\uac00\ud3ec\ub974 \ub9c8\ub9ac\ub098 \ubca0\uc774 \uc0cc\uc988\uc5d0 \uc9c4\ucd9c \ud560 \uc608\uc815\uc774\ub2e4. KOTRA\uc640 \uc9c0\uc2dd\uacbd\uc81c\ubd80\uc758 \ud574\uc678 \uc0ac\uc5c5 \uc9c0\uc6d0\uc744 \ubc1b\uac8c \ub418\uc5b4, \ud574\uc678 \uc9c4\ucd9c \uae30\ud68c \ud655\ub300.<br>1955\ub144 \ub808\uc774 \ud06c\ub85d(Ray Kroc)\uc774 \uc124\ub9bd\ud558\uc600\ub2e4.<br>1\ud638\uc810\uc744 \uac1c\uc810 \uc774\ud6c4 5\ub144 \ub9cc\uc5d0 \uc810\ud3ec \uc218\ub294 200\uac1c\uac00 \ub418\uc5c8\ub2e4. 1967\ub144\ubd80\ud130 \ub2e4\ub978 \ub098\ub77c\uc5d0 \uc9c4\ucd9c\ud558\uae30 \uc2dc\uc791\ud558\uc600\uace0, \ud604\uc7ac \uc804\uc138\uacc4 119\uac1c\uad6d\uc5d0 2\u2026(\uc0dd\ub7b5)<\/p>\n\n\n\n<div style=\"height:100px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"%F0%9F%93%96_%EC%B0%B8%EA%B3%A0%EB%AC%B8%ED%97%8C\"><\/span>\ud83d\udcd6 \ucc38\uace0\ubb38\ud5cc<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p><\/p>\n\n\n\n<div style=\"height:100px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n","protected":false},"excerpt":{"rendered":"<p>\u2605\u2605\u2605[\ub9c8\ucf00\ud305][\ub9c8\ucf00\ud305\ub860][\ub9c8\ucf00\ud305 \uc0ac\ub840]\ud584\ubc84\uac70 \ub9c8\ucf00\ud305\uc804\uc7c1\uc758 STP \uc804\ub7b5,\ud584\ubc84\uac70 \ub9c8\ucf00\ud305\uc804\uc7c1 \ub9c8\ucf00\ud305,\ub9c8\ucf00\ud305,\ub9c8\ucf00\ud305 \ubd84\uc11d,STP\uc804\ub7b5 \ubd84\uc11d, \ud3ec\uc9c0\uc154\ub2dd, Positioning \uc804\ub7b5\u2605\u2605\u2605 \ud83d\udcda \uc790\ub8cc\uc124\uba85 \u2605\u2605\u2605[\ub9c8\ucf00\ud305][\ub9c8\ucf00\ud305\ub860][\ub9c8\ucf00\ud305 \uc0ac\ub840]\ud584\ubc84\uac70 \ub9c8\ucf00\ud305\uc804\uc7c1\uc758 STP \uc804\ub7b5,\ud584\ubc84\uac70 \ub9c8\ucf00\ud305\uc804\uc7c1 \ub9c8\ucf00\ud305,\ub9c8\ucf00\ud305,\ub9c8\ucf00\ud305 \ubd84\uc11d,STP\uc804\ub7b5 \ubd84\uc11d, \ud3ec\uc9c0\uc154\ub2dd, Positioning \uc804\ub7b5\u2605\u2605\u2605 \uc790\ub8cc\uc785\ub2c8\ub2e4. \ud83d\ude80 \uc790\ub8cc\ub2e4\uc6b4 \u2605\u2605\u2605[\ub9c8\ucf00\ud305][\ub9c8\ucf00\ud305\ub860][\ub9c8\ucf00\ud305 \uc0ac\ub840]\ud584\ubc84\uac70 \ub9c8\ucf00\ud305\uc804\uc7c1\uc758 STP \uc804\ub7b5,\ud584\ubc84\uac70 \ub9c8\ucf00\ud305\uc804\uc7c1 \ub9c8\ucf00\ud305,\ub9c8\ucf00\ud305,\ub9c8\ucf00\ud305 \ubd84\uc11d,STP\uc804\ub7b5 \ubd84\uc11d, \ud3ec\uc9c0\uc154\ub2dd, Positioning \uc804\ub7b5\u2605\u2605\u2605 \uc790\ub8cc \ub2e4\uc6b4\ubc1b\uae30 \ud83d\udc47 \ud83d\udcbe\u00a0\uc790\ub8cc\ubb38\uc11c (\uc555\ucd95\ud30c\uc77c).zip \ud83d\udcdd \ubaa9\ucc28\/\ucc28\ub840 _SLIDE_1_\ucd1d\uc131 \uc5c6\ub294 \uc804\uc7c1\uc774 \uc2dc\uc791\ub410\ub2e4.\ud584\ubc84\uac70 \ub9c8\ucf00\ud305\uc804\uc7c1\uc758 \uc9c4\uc2e4\uac1c\uc778\uc758\ucde8\ud5a5_SLIDE_2_Contents\uc8fc\uc81c\uc120\uc815 \uc774\uc720\uc5f0\uad6c\ub300\uc0c1 &#8230; <a title=\"\ud584\ubc84\uac70 \ub9c8\ucf00\ud305\uc804\uc7c1\uc758 STP \uc804\ub7b5,\ud584\ubc84\uac70 \ub9c8\ucf00\ud305\uc804\uc7c1 \ub9c8\ucf00\ud305,\ub9c8\ucf00\ud305,\ub9c8\ucf00\ud305 \ubd84\uc11d,STP\uc804\ub7b5 \ubd84\uc11d [\ub808\ud3ec\ud2b8]\" class=\"read-more\" href=\"https:\/\/cacao1st.com\/en\/%ed%96%84%eb%b2%84%ea%b1%b0-%eb%a7%88%ec%bc%80%ed%8c%85%ec%a0%84%ec%9f%81%ec%9d%98-stp-%ec%a0%84%eb%9e%b5%ed%96%84%eb%b2%84%ea%b1%b0-%eb%a7%88%ec%bc%80%ed%8c%85%ec%a0%84%ec%9f%81-%eb%a7%88%ec%bc%80\/\" aria-label=\"Read more about \ud584\ubc84\uac70 \ub9c8\ucf00\ud305\uc804\uc7c1\uc758 STP \uc804\ub7b5,\ud584\ubc84\uac70 \ub9c8\ucf00\ud305\uc804\uc7c1 \ub9c8\ucf00\ud305,\ub9c8\ucf00\ud305,\ub9c8\ucf00\ud305 \ubd84\uc11d,STP\uc804\ub7b5 \ubd84\uc11d [\ub808\ud3ec\ud2b8]\">Read more<\/a><\/p>\n","protected":false},"author":1,"featured_media":1047,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[302],"tags":[13],"class_list":["post-1683","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-reports","tag-13"],"_links":{"self":[{"href":"https:\/\/cacao1st.com\/en\/wp-json\/wp\/v2\/posts\/1683","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/cacao1st.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/cacao1st.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/cacao1st.com\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/cacao1st.com\/en\/wp-json\/wp\/v2\/comments?post=1683"}],"version-history":[{"count":1,"href":"https:\/\/cacao1st.com\/en\/wp-json\/wp\/v2\/posts\/1683\/revisions"}],"predecessor-version":[{"id":1684,"href":"https:\/\/cacao1st.com\/en\/wp-json\/wp\/v2\/posts\/1683\/revisions\/1684"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/cacao1st.com\/en\/wp-json\/wp\/v2\/media\/1047"}],"wp:attachment":[{"href":"https:\/\/cacao1st.com\/en\/wp-json\/wp\/v2\/media?parent=1683"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/cacao1st.com\/en\/wp-json\/wp\/v2\/categories?post=1683"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/cacao1st.com\/en\/wp-json\/wp\/v2\/tags?post=1683"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}