{"id":1612,"date":"2026-05-20T08:19:23","date_gmt":"2026-05-20T08:19:23","guid":{"rendered":"https:\/\/cacao1st.com\/?p=1612"},"modified":"2026-05-20T09:40:14","modified_gmt":"2026-05-20T09:40:14","slug":"%eb%8c%80%ed%95%9c%ed%95%ad%ea%b3%b5-%ea%b8%b0%ec%97%85%eb%b6%84%ec%84%9d%ea%b3%bc-%eb%8c%80%ed%95%9c%ed%95%ad%ea%b3%b5-%eb%a7%88%ec%bc%80%ed%8c%85-swotstp4p-%ec%a0%84%eb%9e%b5%eb%b6%84%ec%84%9d","status":"publish","type":"post","link":"https:\/\/cacao1st.com\/en\/%eb%8c%80%ed%95%9c%ed%95%ad%ea%b3%b5-%ea%b8%b0%ec%97%85%eb%b6%84%ec%84%9d%ea%b3%bc-%eb%8c%80%ed%95%9c%ed%95%ad%ea%b3%b5-%eb%a7%88%ec%bc%80%ed%8c%85-swotstp4p-%ec%a0%84%eb%9e%b5%eb%b6%84%ec%84%9d\/","title":{"rendered":"\ub300\ud55c\ud56d\uacf5 \uae30\uc5c5\ubd84\uc11d\uacfc \ub300\ud55c\ud56d\uacf5 \ub9c8\ucf00\ud305 SWOT,STP,4P \uc804\ub7b5\ubd84\uc11d [\uae30\uc5c5\ubd84\uc11d]"},"content":{"rendered":"<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_83 counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Table of Contents<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"Toggle Table of Content\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewbox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewbox=\"0 0 24 24\" version=\"1.2\" baseprofile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/cacao1st.com\/en\/%eb%8c%80%ed%95%9c%ed%95%ad%ea%b3%b5-%ea%b8%b0%ec%97%85%eb%b6%84%ec%84%9d%ea%b3%bc-%eb%8c%80%ed%95%9c%ed%95%ad%ea%b3%b5-%eb%a7%88%ec%bc%80%ed%8c%85-swotstp4p-%ec%a0%84%eb%9e%b5%eb%b6%84%ec%84%9d\/#%EB%8C%80%ED%95%9C%ED%95%AD%EA%B3%B5_%EA%B8%B0%EC%97%85%EB%B6%84%EC%84%9D%EA%B3%BC_%EB%8C%80%ED%95%9C%ED%95%AD%EA%B3%B5_%EB%A7%88%EC%BC%80%ED%8C%85_SWOTSTP4P_%EC%A0%84%EB%9E%B5%EB%B6%84%EC%84%9D%EB%B0%8F_%EB%8C%80%ED%95%9C%ED%95%AD%EA%B3%B5%EC%9D%98_%ED%96%A5%ED%9B%84_%EC%83%88%EB%A1%9C%EC%9A%B4_%EB%A7%88%EC%BC%80%ED%8C%85%EC%A0%84%EB%9E%B5_%EC%A0%9C%EC%95%88_%EB%A0%88%ED%8F%AC%ED%8A%B8\" >\ub300\ud55c\ud56d\uacf5 \uae30\uc5c5\ubd84\uc11d\uacfc \ub300\ud55c\ud56d\uacf5 \ub9c8\ucf00\ud305 SWOT,STP,4P \uc804\ub7b5\ubd84\uc11d\ubc0f \ub300\ud55c\ud56d\uacf5\uc758 \ud5a5\ud6c4 \uc0c8\ub85c\uc6b4 \ub9c8\ucf00\ud305\uc804\ub7b5 \uc81c\uc548 \ub808\ud3ec\ud2b8<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/cacao1st.com\/en\/%eb%8c%80%ed%95%9c%ed%95%ad%ea%b3%b5-%ea%b8%b0%ec%97%85%eb%b6%84%ec%84%9d%ea%b3%bc-%eb%8c%80%ed%95%9c%ed%95%ad%ea%b3%b5-%eb%a7%88%ec%bc%80%ed%8c%85-swotstp4p-%ec%a0%84%eb%9e%b5%eb%b6%84%ec%84%9d\/#%F0%9F%93%9A_%EC%9E%90%EB%A3%8C%EC%84%A4%EB%AA%85\" >\ud83d\udcda \uc790\ub8cc\uc124\uba85<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/cacao1st.com\/en\/%eb%8c%80%ed%95%9c%ed%95%ad%ea%b3%b5-%ea%b8%b0%ec%97%85%eb%b6%84%ec%84%9d%ea%b3%bc-%eb%8c%80%ed%95%9c%ed%95%ad%ea%b3%b5-%eb%a7%88%ec%bc%80%ed%8c%85-swotstp4p-%ec%a0%84%eb%9e%b5%eb%b6%84%ec%84%9d\/#%F0%9F%9A%80_%EC%9E%90%EB%A3%8C%EB%8B%A4%EC%9A%B4\" >\ud83d\ude80 \uc790\ub8cc\ub2e4\uc6b4<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/cacao1st.com\/en\/%eb%8c%80%ed%95%9c%ed%95%ad%ea%b3%b5-%ea%b8%b0%ec%97%85%eb%b6%84%ec%84%9d%ea%b3%bc-%eb%8c%80%ed%95%9c%ed%95%ad%ea%b3%b5-%eb%a7%88%ec%bc%80%ed%8c%85-swotstp4p-%ec%a0%84%eb%9e%b5%eb%b6%84%ec%84%9d\/#%F0%9F%93%9D_%EB%AA%A9%EC%B0%A8%EC%B0%A8%EB%A1%80\" >\ud83d\udcdd \ubaa9\ucc28\/\ucc28\ub840<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/cacao1st.com\/en\/%eb%8c%80%ed%95%9c%ed%95%ad%ea%b3%b5-%ea%b8%b0%ec%97%85%eb%b6%84%ec%84%9d%ea%b3%bc-%eb%8c%80%ed%95%9c%ed%95%ad%ea%b3%b5-%eb%a7%88%ec%bc%80%ed%8c%85-swotstp4p-%ec%a0%84%eb%9e%b5%eb%b6%84%ec%84%9d\/#%EB%8C%80%ED%95%9C%ED%95%AD%EA%B3%B5_%EB%A7%88%EC%BC%80%ED%8C%85%EC%A0%84%EB%9E%B5_%EC%97%B0%EA%B5%AC_%EB%B3%B4%EA%B3%A0%EC%84%9C_INDEX\" >\ub300\ud55c\ud56d\uacf5 \ub9c8\ucf00\ud305\uc804\ub7b5 \uc5f0\uad6c \ubcf4\uace0\uc11c INDEX<\/a><ul class='ez-toc-list-level-4' ><li class='ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/cacao1st.com\/en\/%eb%8c%80%ed%95%9c%ed%95%ad%ea%b3%b5-%ea%b8%b0%ec%97%85%eb%b6%84%ec%84%9d%ea%b3%bc-%eb%8c%80%ed%95%9c%ed%95%ad%ea%b3%b5-%eb%a7%88%ec%bc%80%ed%8c%85-swotstp4p-%ec%a0%84%eb%9e%b5%eb%b6%84%ec%84%9d\/#1_%EB%B3%B4%EA%B3%A0%EC%84%9C_%EA%B0%9C%EC%9A%94\" >1. \ubcf4\uace0\uc11c \uac1c\uc694<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/cacao1st.com\/en\/%eb%8c%80%ed%95%9c%ed%95%ad%ea%b3%b5-%ea%b8%b0%ec%97%85%eb%b6%84%ec%84%9d%ea%b3%bc-%eb%8c%80%ed%95%9c%ed%95%ad%ea%b3%b5-%eb%a7%88%ec%bc%80%ed%8c%85-swotstp4p-%ec%a0%84%eb%9e%b5%eb%b6%84%ec%84%9d\/#2_%EB%8C%80%ED%95%9C%ED%95%AD%EA%B3%B5_%EA%B8%B0%EC%97%85_%EB%A7%88%EC%BC%80%ED%8C%85%EC%A0%84%EB%9E%B5_%EC%97%B0%EA%B5%AC\" >2. \ub300\ud55c\ud56d\uacf5 \uae30\uc5c5 \ub9c8\ucf00\ud305\uc804\ub7b5 \uc5f0\uad6c<\/a><ul class='ez-toc-list-level-5' ><li class='ez-toc-heading-level-5'><a class=\"ez-toc-link ez-toc-heading-8\" href=\"https:\/\/cacao1st.com\/en\/%eb%8c%80%ed%95%9c%ed%95%ad%ea%b3%b5-%ea%b8%b0%ec%97%85%eb%b6%84%ec%84%9d%ea%b3%bc-%eb%8c%80%ed%95%9c%ed%95%ad%ea%b3%b5-%eb%a7%88%ec%bc%80%ed%8c%85-swotstp4p-%ec%a0%84%eb%9e%b5%eb%b6%84%ec%84%9d\/#1_%EB%8C%80%ED%95%9C%ED%95%AD%EA%B3%B5%EC%9D%98_%EB%A7%88%EC%BC%80%ED%8C%85%EC%A0%84%EB%9E%B5_%EC%9A%94%EC%95%BD\" >(1) \ub300\ud55c\ud56d\uacf5\uc758 \ub9c8\ucf00\ud305\uc804\ub7b5 \uc694\uc57d<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-5'><a class=\"ez-toc-link ez-toc-heading-9\" href=\"https:\/\/cacao1st.com\/en\/%eb%8c%80%ed%95%9c%ed%95%ad%ea%b3%b5-%ea%b8%b0%ec%97%85%eb%b6%84%ec%84%9d%ea%b3%bc-%eb%8c%80%ed%95%9c%ed%95%ad%ea%b3%b5-%eb%a7%88%ec%bc%80%ed%8c%85-swotstp4p-%ec%a0%84%eb%9e%b5%eb%b6%84%ec%84%9d\/#2_%EB%8C%80%ED%95%9C%ED%95%AD%EA%B3%B5_%EC%83%81%ED%99%A9%EB%B6%84%EC%84%9D\" >(2) \ub300\ud55c\ud56d\uacf5 \uc0c1\ud669\ubd84\uc11d<\/a><ul class='ez-toc-list-level-6' ><li class='ez-toc-heading-level-6'><a class=\"ez-toc-link ez-toc-heading-10\" href=\"https:\/\/cacao1st.com\/en\/%eb%8c%80%ed%95%9c%ed%95%ad%ea%b3%b5-%ea%b8%b0%ec%97%85%eb%b6%84%ec%84%9d%ea%b3%bc-%eb%8c%80%ed%95%9c%ed%95%ad%ea%b3%b5-%eb%a7%88%ec%bc%80%ed%8c%85-swotstp4p-%ec%a0%84%eb%9e%b5%eb%b6%84%ec%84%9d\/#1_%EA%B8%B0%EC%97%85%EB%82%B4%EB%B6%80%ED%99%98%EA%B2%BD%EB%B6%84%EC%84%9D\" >1) \uae30\uc5c5\ub0b4\ubd80\ud658\uacbd\ubd84\uc11d<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-6'><a class=\"ez-toc-link ez-toc-heading-11\" href=\"https:\/\/cacao1st.com\/en\/%eb%8c%80%ed%95%9c%ed%95%ad%ea%b3%b5-%ea%b8%b0%ec%97%85%eb%b6%84%ec%84%9d%ea%b3%bc-%eb%8c%80%ed%95%9c%ed%95%ad%ea%b3%b5-%eb%a7%88%ec%bc%80%ed%8c%85-swotstp4p-%ec%a0%84%eb%9e%b5%eb%b6%84%ec%84%9d\/#2_%EA%B8%B0%EC%97%85%EC%99%B8%EB%B6%80%ED%99%98%EA%B2%BD%EB%B6%84%EC%84%9D_5_FORCE_%EB%AA%A8%EB%8D%B8%EB%B6%84%EC%84%9D\" >2) \uae30\uc5c5\uc678\ubd80\ud658\uacbd\ubd84\uc11d (5 FORCE \ubaa8\ub378\ubd84\uc11d)<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-5'><a class=\"ez-toc-link ez-toc-heading-12\" href=\"https:\/\/cacao1st.com\/en\/%eb%8c%80%ed%95%9c%ed%95%ad%ea%b3%b5-%ea%b8%b0%ec%97%85%eb%b6%84%ec%84%9d%ea%b3%bc-%eb%8c%80%ed%95%9c%ed%95%ad%ea%b3%b5-%eb%a7%88%ec%bc%80%ed%8c%85-swotstp4p-%ec%a0%84%eb%9e%b5%eb%b6%84%ec%84%9d\/#3_%EA%B2%BD%EC%9F%81%EC%82%AC_%EB%B6%84%EC%84%9D_%EC%95%84%EC%8B%9C%EC%95%84%EB%82%98%ED%95%AD%EA%B3%B5\" >(3) \uacbd\uc7c1\uc0ac \ubd84\uc11d (\uc544\uc2dc\uc544\ub098\ud56d\uacf5)<\/a><ul class='ez-toc-list-level-6' ><li class='ez-toc-heading-level-6'><a class=\"ez-toc-link ez-toc-heading-13\" href=\"https:\/\/cacao1st.com\/en\/%eb%8c%80%ed%95%9c%ed%95%ad%ea%b3%b5-%ea%b8%b0%ec%97%85%eb%b6%84%ec%84%9d%ea%b3%bc-%eb%8c%80%ed%95%9c%ed%95%ad%ea%b3%b5-%eb%a7%88%ec%bc%80%ed%8c%85-swotstp4p-%ec%a0%84%eb%9e%b5%eb%b6%84%ec%84%9d\/#%E2%91%A0_%EA%B8%B0%EC%97%85%EC%B2%A0%ED%95%99\" >\u2460 \uae30\uc5c5\ucca0\ud559<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-6'><a class=\"ez-toc-link ez-toc-heading-14\" href=\"https:\/\/cacao1st.com\/en\/%eb%8c%80%ed%95%9c%ed%95%ad%ea%b3%b5-%ea%b8%b0%ec%97%85%eb%b6%84%ec%84%9d%ea%b3%bc-%eb%8c%80%ed%95%9c%ed%95%ad%ea%b3%b5-%eb%a7%88%ec%bc%80%ed%8c%85-swotstp4p-%ec%a0%84%eb%9e%b5%eb%b6%84%ec%84%9d\/#%E2%91%A1_%EA%B2%BD%EC%98%81%EC%9D%B4%EB%85%90\" >\u2461 \uacbd\uc601\uc774\ub150<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-6'><a class=\"ez-toc-link ez-toc-heading-15\" href=\"https:\/\/cacao1st.com\/en\/%eb%8c%80%ed%95%9c%ed%95%ad%ea%b3%b5-%ea%b8%b0%ec%97%85%eb%b6%84%ec%84%9d%ea%b3%bc-%eb%8c%80%ed%95%9c%ed%95%ad%ea%b3%b5-%eb%a7%88%ec%bc%80%ed%8c%85-swotstp4p-%ec%a0%84%eb%9e%b5%eb%b6%84%ec%84%9d\/#%E2%91%A2_%EA%B2%BD%EC%98%81%EC%B2%A0%ED%95%99\" >\u2462 \uacbd\uc601\ucca0\ud559<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-6'><a class=\"ez-toc-link ez-toc-heading-16\" href=\"https:\/\/cacao1st.com\/en\/%eb%8c%80%ed%95%9c%ed%95%ad%ea%b3%b5-%ea%b8%b0%ec%97%85%eb%b6%84%ec%84%9d%ea%b3%bc-%eb%8c%80%ed%95%9c%ed%95%ad%ea%b3%b5-%eb%a7%88%ec%bc%80%ed%8c%85-swotstp4p-%ec%a0%84%eb%9e%b5%eb%b6%84%ec%84%9d\/#%E2%91%A3_SWOT_%EB%B6%84%EC%84%9D\" >\u2463 SWOT \ubd84\uc11d<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-6'><a class=\"ez-toc-link ez-toc-heading-17\" href=\"https:\/\/cacao1st.com\/en\/%eb%8c%80%ed%95%9c%ed%95%ad%ea%b3%b5-%ea%b8%b0%ec%97%85%eb%b6%84%ec%84%9d%ea%b3%bc-%eb%8c%80%ed%95%9c%ed%95%ad%ea%b3%b5-%eb%a7%88%ec%bc%80%ed%8c%85-swotstp4p-%ec%a0%84%eb%9e%b5%eb%b6%84%ec%84%9d\/#%E2%91%A4_%EB%A7%88%EC%BC%80%ED%8C%85_4P%EC%A0%84%EB%9E%B5\" >\u2464 \ub9c8\ucf00\ud305 4P\uc804\ub7b5<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-5'><a class=\"ez-toc-link ez-toc-heading-18\" href=\"https:\/\/cacao1st.com\/en\/%eb%8c%80%ed%95%9c%ed%95%ad%ea%b3%b5-%ea%b8%b0%ec%97%85%eb%b6%84%ec%84%9d%ea%b3%bc-%eb%8c%80%ed%95%9c%ed%95%ad%ea%b3%b5-%eb%a7%88%ec%bc%80%ed%8c%85-swotstp4p-%ec%a0%84%eb%9e%b5%eb%b6%84%ec%84%9d\/#4_%EB%8C%80%ED%95%9C%ED%95%AD%EA%B3%B5_SWOT_%EB%B6%84%EC%84%9D\" >(4) \ub300\ud55c\ud56d\uacf5 SWOT \ubd84\uc11d<\/a><ul class='ez-toc-list-level-6' ><li class='ez-toc-heading-level-6'><a class=\"ez-toc-link ez-toc-heading-19\" href=\"https:\/\/cacao1st.com\/en\/%eb%8c%80%ed%95%9c%ed%95%ad%ea%b3%b5-%ea%b8%b0%ec%97%85%eb%b6%84%ec%84%9d%ea%b3%bc-%eb%8c%80%ed%95%9c%ed%95%ad%ea%b3%b5-%eb%a7%88%ec%bc%80%ed%8c%85-swotstp4p-%ec%a0%84%eb%9e%b5%eb%b6%84%ec%84%9d\/#1_SWOT_%EB%B6%84%EC%84%9D\" >1) SWOT \ubd84\uc11d<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-6'><a class=\"ez-toc-link ez-toc-heading-20\" href=\"https:\/\/cacao1st.com\/en\/%eb%8c%80%ed%95%9c%ed%95%ad%ea%b3%b5-%ea%b8%b0%ec%97%85%eb%b6%84%ec%84%9d%ea%b3%bc-%eb%8c%80%ed%95%9c%ed%95%ad%ea%b3%b5-%eb%a7%88%ec%bc%80%ed%8c%85-swotstp4p-%ec%a0%84%eb%9e%b5%eb%b6%84%ec%84%9d\/#2_SWOT_%EC%A0%84%EB%9E%B5\" >2) SWOT \uc804\ub7b5<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-6'><a class=\"ez-toc-link ez-toc-heading-21\" href=\"https:\/\/cacao1st.com\/en\/%eb%8c%80%ed%95%9c%ed%95%ad%ea%b3%b5-%ea%b8%b0%ec%97%85%eb%b6%84%ec%84%9d%ea%b3%bc-%eb%8c%80%ed%95%9c%ed%95%ad%ea%b3%b5-%eb%a7%88%ec%bc%80%ed%8c%85-swotstp4p-%ec%a0%84%eb%9e%b5%eb%b6%84%ec%84%9d\/#1_SO_%EC%A0%84%EB%9E%B5\" >1) SO \uc804\ub7b5<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-6'><a class=\"ez-toc-link ez-toc-heading-22\" href=\"https:\/\/cacao1st.com\/en\/%eb%8c%80%ed%95%9c%ed%95%ad%ea%b3%b5-%ea%b8%b0%ec%97%85%eb%b6%84%ec%84%9d%ea%b3%bc-%eb%8c%80%ed%95%9c%ed%95%ad%ea%b3%b5-%eb%a7%88%ec%bc%80%ed%8c%85-swotstp4p-%ec%a0%84%eb%9e%b5%eb%b6%84%ec%84%9d\/#2_WO_%EC%A0%84%EB%9E%B5\" >2) WO \uc804\ub7b5<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-6'><a class=\"ez-toc-link ez-toc-heading-23\" href=\"https:\/\/cacao1st.com\/en\/%eb%8c%80%ed%95%9c%ed%95%ad%ea%b3%b5-%ea%b8%b0%ec%97%85%eb%b6%84%ec%84%9d%ea%b3%bc-%eb%8c%80%ed%95%9c%ed%95%ad%ea%b3%b5-%eb%a7%88%ec%bc%80%ed%8c%85-swotstp4p-%ec%a0%84%eb%9e%b5%eb%b6%84%ec%84%9d\/#3_ST_%EC%A0%84%EB%9E%B5\" >3) ST \uc804\ub7b5<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-6'><a class=\"ez-toc-link ez-toc-heading-24\" href=\"https:\/\/cacao1st.com\/en\/%eb%8c%80%ed%95%9c%ed%95%ad%ea%b3%b5-%ea%b8%b0%ec%97%85%eb%b6%84%ec%84%9d%ea%b3%bc-%eb%8c%80%ed%95%9c%ed%95%ad%ea%b3%b5-%eb%a7%88%ec%bc%80%ed%8c%85-swotstp4p-%ec%a0%84%eb%9e%b5%eb%b6%84%ec%84%9d\/#4_WT_%EC%A0%84%EB%9E%B5\" >4) WT \uc804\ub7b5<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-5'><a class=\"ez-toc-link ez-toc-heading-25\" href=\"https:\/\/cacao1st.com\/en\/%eb%8c%80%ed%95%9c%ed%95%ad%ea%b3%b5-%ea%b8%b0%ec%97%85%eb%b6%84%ec%84%9d%ea%b3%bc-%eb%8c%80%ed%95%9c%ed%95%ad%ea%b3%b5-%eb%a7%88%ec%bc%80%ed%8c%85-swotstp4p-%ec%a0%84%eb%9e%b5%eb%b6%84%ec%84%9d\/#5_%EB%8C%80%ED%95%9C%ED%95%AD%EA%B3%B5%EC%9D%98_%EB%A7%88%EC%BC%80%ED%8C%85%EC%A0%84%EB%9E%B5\" >(5) \ub300\ud55c\ud56d\uacf5\uc758 \ub9c8\ucf00\ud305\uc804\ub7b5<\/a><ul class='ez-toc-list-level-6' ><li class='ez-toc-heading-level-6'><a class=\"ez-toc-link ez-toc-heading-26\" href=\"https:\/\/cacao1st.com\/en\/%eb%8c%80%ed%95%9c%ed%95%ad%ea%b3%b5-%ea%b8%b0%ec%97%85%eb%b6%84%ec%84%9d%ea%b3%bc-%eb%8c%80%ed%95%9c%ed%95%ad%ea%b3%b5-%eb%a7%88%ec%bc%80%ed%8c%85-swotstp4p-%ec%a0%84%eb%9e%b5%eb%b6%84%ec%84%9d\/#1_STP_%EC%A0%84%EB%9E%B5\" >1) STP \uc804\ub7b5<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-6'><a class=\"ez-toc-link ez-toc-heading-27\" href=\"https:\/\/cacao1st.com\/en\/%eb%8c%80%ed%95%9c%ed%95%ad%ea%b3%b5-%ea%b8%b0%ec%97%85%eb%b6%84%ec%84%9d%ea%b3%bc-%eb%8c%80%ed%95%9c%ed%95%ad%ea%b3%b5-%eb%a7%88%ec%bc%80%ed%8c%85-swotstp4p-%ec%a0%84%eb%9e%b5%eb%b6%84%ec%84%9d\/#2_%EB%8C%80%ED%95%9C%ED%95%AD%EA%B3%B5%EC%9D%98_%EC%A3%BC%EC%9A%94%ED%83%80%EA%B2%9F%EB%B6%84%EC%84%9D\" >2) \ub300\ud55c\ud56d\uacf5\uc758 \uc8fc\uc694\ud0c0\uac9f\ubd84\uc11d<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-6'><a class=\"ez-toc-link ez-toc-heading-28\" href=\"https:\/\/cacao1st.com\/en\/%eb%8c%80%ed%95%9c%ed%95%ad%ea%b3%b5-%ea%b8%b0%ec%97%85%eb%b6%84%ec%84%9d%ea%b3%bc-%eb%8c%80%ed%95%9c%ed%95%ad%ea%b3%b5-%eb%a7%88%ec%bc%80%ed%8c%85-swotstp4p-%ec%a0%84%eb%9e%b5%eb%b6%84%ec%84%9d\/#3_%EB%8C%80%ED%95%9C%ED%95%AD%EA%B3%B5_%EB%A7%88%EC%BC%80%ED%8C%85%EB%AF%B9%EC%8A%A4_4P%EC%A0%84%EB%9E%B5_%EB%B6%84%EC%84%9D\" >3) \ub300\ud55c\ud56d\uacf5 \ub9c8\ucf00\ud305\ubbf9\uc2a4 4P\uc804\ub7b5 \ubd84\uc11d<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-6'><a class=\"ez-toc-link ez-toc-heading-29\" href=\"https:\/\/cacao1st.com\/en\/%eb%8c%80%ed%95%9c%ed%95%ad%ea%b3%b5-%ea%b8%b0%ec%97%85%eb%b6%84%ec%84%9d%ea%b3%bc-%eb%8c%80%ed%95%9c%ed%95%ad%ea%b3%b5-%eb%a7%88%ec%bc%80%ed%8c%85-swotstp4p-%ec%a0%84%eb%9e%b5%eb%b6%84%ec%84%9d\/#1_Product\" >1) Product<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-6'><a class=\"ez-toc-link ez-toc-heading-30\" href=\"https:\/\/cacao1st.com\/en\/%eb%8c%80%ed%95%9c%ed%95%ad%ea%b3%b5-%ea%b8%b0%ec%97%85%eb%b6%84%ec%84%9d%ea%b3%bc-%eb%8c%80%ed%95%9c%ed%95%ad%ea%b3%b5-%eb%a7%88%ec%bc%80%ed%8c%85-swotstp4p-%ec%a0%84%eb%9e%b5%eb%b6%84%ec%84%9d\/#2_Price\" >2) Price<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-6'><a class=\"ez-toc-link ez-toc-heading-31\" href=\"https:\/\/cacao1st.com\/en\/%eb%8c%80%ed%95%9c%ed%95%ad%ea%b3%b5-%ea%b8%b0%ec%97%85%eb%b6%84%ec%84%9d%ea%b3%bc-%eb%8c%80%ed%95%9c%ed%95%ad%ea%b3%b5-%eb%a7%88%ec%bc%80%ed%8c%85-swotstp4p-%ec%a0%84%eb%9e%b5%eb%b6%84%ec%84%9d\/#3_Place\" >3) Place<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-6'><a class=\"ez-toc-link ez-toc-heading-32\" href=\"https:\/\/cacao1st.com\/en\/%eb%8c%80%ed%95%9c%ed%95%ad%ea%b3%b5-%ea%b8%b0%ec%97%85%eb%b6%84%ec%84%9d%ea%b3%bc-%eb%8c%80%ed%95%9c%ed%95%ad%ea%b3%b5-%eb%a7%88%ec%bc%80%ed%8c%85-swotstp4p-%ec%a0%84%eb%9e%b5%eb%b6%84%ec%84%9d\/#4_Promotion\" >4) Promotion<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-5'><a class=\"ez-toc-link ez-toc-heading-33\" href=\"https:\/\/cacao1st.com\/en\/%eb%8c%80%ed%95%9c%ed%95%ad%ea%b3%b5-%ea%b8%b0%ec%97%85%eb%b6%84%ec%84%9d%ea%b3%bc-%eb%8c%80%ed%95%9c%ed%95%ad%ea%b3%b5-%eb%a7%88%ec%bc%80%ed%8c%85-swotstp4p-%ec%a0%84%eb%9e%b5%eb%b6%84%ec%84%9d\/#6_%EB%8C%80%ED%95%9C%ED%95%AD%EA%B3%B5_%ED%95%B4%EC%99%B8%EC%8B%9C%EC%9E%A5_%EB%A7%88%EC%BC%80%ED%8C%85%EC%A0%84%EB%9E%B5_%EB%B6%84%EC%84%9D\" >(6) \ub300\ud55c\ud56d\uacf5 \ud574\uc678\uc2dc\uc7a5 \ub9c8\ucf00\ud305\uc804\ub7b5 \ubd84\uc11d<\/a><ul class='ez-toc-list-level-6' ><li class='ez-toc-heading-level-6'><a class=\"ez-toc-link ez-toc-heading-34\" href=\"https:\/\/cacao1st.com\/en\/%eb%8c%80%ed%95%9c%ed%95%ad%ea%b3%b5-%ea%b8%b0%ec%97%85%eb%b6%84%ec%84%9d%ea%b3%bc-%eb%8c%80%ed%95%9c%ed%95%ad%ea%b3%b5-%eb%a7%88%ec%bc%80%ed%8c%85-swotstp4p-%ec%a0%84%eb%9e%b5%eb%b6%84%ec%84%9d\/#1_%EC%A3%BC%EC%9A%94%ED%83%80%EA%B2%9F\" >1) \uc8fc\uc694\ud0c0\uac9f<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-6'><a class=\"ez-toc-link ez-toc-heading-35\" href=\"https:\/\/cacao1st.com\/en\/%eb%8c%80%ed%95%9c%ed%95%ad%ea%b3%b5-%ea%b8%b0%ec%97%85%eb%b6%84%ec%84%9d%ea%b3%bc-%eb%8c%80%ed%95%9c%ed%95%ad%ea%b3%b5-%eb%a7%88%ec%bc%80%ed%8c%85-swotstp4p-%ec%a0%84%eb%9e%b5%eb%b6%84%ec%84%9d\/#2_Produ%E2%80%A6\" >2) Produ&#8230;<\/a><\/li><\/ul><\/li><\/ul><\/li><\/ul><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-36\" href=\"https:\/\/cacao1st.com\/en\/%eb%8c%80%ed%95%9c%ed%95%ad%ea%b3%b5-%ea%b8%b0%ec%97%85%eb%b6%84%ec%84%9d%ea%b3%bc-%eb%8c%80%ed%95%9c%ed%95%ad%ea%b3%b5-%eb%a7%88%ec%bc%80%ed%8c%85-swotstp4p-%ec%a0%84%eb%9e%b5%eb%b6%84%ec%84%9d\/#%F0%9F%93%91_%EB%B3%B8%EB%AC%B8%EB%82%B4%EC%9A%A9\" >\ud83d\udcd1 \ubcf8\ubb38\/\ub0b4\uc6a9<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-37\" href=\"https:\/\/cacao1st.com\/en\/%eb%8c%80%ed%95%9c%ed%95%ad%ea%b3%b5-%ea%b8%b0%ec%97%85%eb%b6%84%ec%84%9d%ea%b3%bc-%eb%8c%80%ed%95%9c%ed%95%ad%ea%b3%b5-%eb%a7%88%ec%bc%80%ed%8c%85-swotstp4p-%ec%a0%84%eb%9e%b5%eb%b6%84%ec%84%9d\/#%F0%9F%93%96_%EC%B0%B8%EA%B3%A0%EB%AC%B8%ED%97%8C\" >\ud83d\udcd6 \ucc38\uace0\ubb38\ud5cc<\/a><\/li><\/ul><\/nav><\/div>\n\n<div style=\"height:100px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"%EB%8C%80%ED%95%9C%ED%95%AD%EA%B3%B5_%EA%B8%B0%EC%97%85%EB%B6%84%EC%84%9D%EA%B3%BC_%EB%8C%80%ED%95%9C%ED%95%AD%EA%B3%B5_%EB%A7%88%EC%BC%80%ED%8C%85_SWOTSTP4P_%EC%A0%84%EB%9E%B5%EB%B6%84%EC%84%9D%EB%B0%8F_%EB%8C%80%ED%95%9C%ED%95%AD%EA%B3%B5%EC%9D%98_%ED%96%A5%ED%9B%84_%EC%83%88%EB%A1%9C%EC%9A%B4_%EB%A7%88%EC%BC%80%ED%8C%85%EC%A0%84%EB%9E%B5_%EC%A0%9C%EC%95%88_%EB%A0%88%ED%8F%AC%ED%8A%B8\"><\/span>\ub300\ud55c\ud56d\uacf5 \uae30\uc5c5\ubd84\uc11d\uacfc \ub300\ud55c\ud56d\uacf5 \ub9c8\ucf00\ud305 SWOT,STP,4P \uc804\ub7b5\ubd84\uc11d\ubc0f \ub300\ud55c\ud56d\uacf5\uc758 \ud5a5\ud6c4 \uc0c8\ub85c\uc6b4 \ub9c8\ucf00\ud305\uc804\ub7b5 \uc81c\uc548 \ub808\ud3ec\ud2b8<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<div style=\"height:25px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"%F0%9F%93%9A_%EC%9E%90%EB%A3%8C%EC%84%A4%EB%AA%85\"><\/span>\ud83d\udcda \uc790\ub8cc\uc124\uba85<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>\ub300\ud55c\ud56d\uacf5 \uae30\uc5c5\ubd84\uc11d\uacfc \ub300\ud55c\ud56d\uacf5 \ub9c8\ucf00\ud305 SWOT,STP,4P \uc804\ub7b5\ubd84\uc11d\ubc0f \ub300\ud55c\ud56d\uacf5\uc758 \ud5a5\ud6c4 \uc0c8\ub85c\uc6b4 \ub9c8\ucf00\ud305\uc804\ub7b5 \uc81c\uc548 \ub808\ud3ec\ud2b8 \uc790\ub8cc\uc785\ub2c8\ub2e4.<br><br><\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"%F0%9F%9A%80_%EC%9E%90%EB%A3%8C%EB%8B%A4%EC%9A%B4\"><\/span>\ud83d\ude80 \uc790\ub8cc\ub2e4\uc6b4<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p><strong>\ub300\ud55c\ud56d\uacf5 \uae30\uc5c5\ubd84\uc11d\uacfc \ub300\ud55c\ud56d\uacf5 \ub9c8\ucf00\ud305 SWOT,STP,4P \uc804\ub7b5\ubd84\uc11d\ubc0f \ub300\ud55c\ud56d\uacf5\uc758 \ud5a5\ud6c4 \uc0c8\ub85c\uc6b4 \ub9c8\ucf00\ud305\uc804\ub7b5 \uc81c\uc548 \ub808\ud3ec\ud2b8<\/strong> <strong>\uc790\ub8cc<\/strong> <strong>\ub2e4\uc6b4\ubc1b\uae30<\/strong> \ud83d\udc47<br><\/p>\n\n\n\n<p class=\"has-text-align-right\" style=\"font-size:28px\"><strong>\ud83d\udcbe&nbsp;<a href=\"https:\/\/www.allreport.co.kr\/search\/detail.asp?pk=15090458&amp;sid=cacao1st\" target=\"_blank\" rel=\"noopener\">\uc790\ub8cc\ubb38\uc11c(\uc555\ucd95\ud30c\uc77c).zip<\/a><\/strong><\/p>\n\n\n\n<div style=\"height:100px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"%F0%9F%93%9D_%EB%AA%A9%EC%B0%A8%EC%B0%A8%EB%A1%80\"><\/span>\ud83d\udcdd \ubaa9\ucc28\/\ucc28\ub840<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"%EB%8C%80%ED%95%9C%ED%95%AD%EA%B3%B5_%EB%A7%88%EC%BC%80%ED%8C%85%EC%A0%84%EB%9E%B5_%EC%97%B0%EA%B5%AC_%EB%B3%B4%EA%B3%A0%EC%84%9C_INDEX\"><\/span>\ub300\ud55c\ud56d\uacf5 \ub9c8\ucf00\ud305\uc804\ub7b5 \uc5f0\uad6c \ubcf4\uace0\uc11c<br>INDEX<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<h4 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"1_%EB%B3%B4%EA%B3%A0%EC%84%9C_%EA%B0%9C%EC%9A%94\"><\/span>1. \ubcf4\uace0\uc11c \uac1c\uc694<span class=\"ez-toc-section-end\"><\/span><\/h4>\n\n\n\n<h4 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"2_%EB%8C%80%ED%95%9C%ED%95%AD%EA%B3%B5_%EA%B8%B0%EC%97%85_%EB%A7%88%EC%BC%80%ED%8C%85%EC%A0%84%EB%9E%B5_%EC%97%B0%EA%B5%AC\"><\/span>2. \ub300\ud55c\ud56d\uacf5 \uae30\uc5c5 \ub9c8\ucf00\ud305\uc804\ub7b5 \uc5f0\uad6c<span class=\"ez-toc-section-end\"><\/span><\/h4>\n\n\n\n<h5 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"1_%EB%8C%80%ED%95%9C%ED%95%AD%EA%B3%B5%EC%9D%98_%EB%A7%88%EC%BC%80%ED%8C%85%EC%A0%84%EB%9E%B5_%EC%9A%94%EC%95%BD\"><\/span>(1) \ub300\ud55c\ud56d\uacf5\uc758 \ub9c8\ucf00\ud305\uc804\ub7b5 \uc694\uc57d<span class=\"ez-toc-section-end\"><\/span><\/h5>\n\n\n\n<h5 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"2_%EB%8C%80%ED%95%9C%ED%95%AD%EA%B3%B5_%EC%83%81%ED%99%A9%EB%B6%84%EC%84%9D\"><\/span>(2) \ub300\ud55c\ud56d\uacf5 \uc0c1\ud669\ubd84\uc11d<span class=\"ez-toc-section-end\"><\/span><\/h5>\n\n\n\n<h6 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"1_%EA%B8%B0%EC%97%85%EB%82%B4%EB%B6%80%ED%99%98%EA%B2%BD%EB%B6%84%EC%84%9D\"><\/span>1) \uae30\uc5c5\ub0b4\ubd80\ud658\uacbd\ubd84\uc11d<span class=\"ez-toc-section-end\"><\/span><\/h6>\n\n\n\n<h6 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"2_%EA%B8%B0%EC%97%85%EC%99%B8%EB%B6%80%ED%99%98%EA%B2%BD%EB%B6%84%EC%84%9D_5_FORCE_%EB%AA%A8%EB%8D%B8%EB%B6%84%EC%84%9D\"><\/span>2) \uae30\uc5c5\uc678\ubd80\ud658\uacbd\ubd84\uc11d (5 FORCE \ubaa8\ub378\ubd84\uc11d)<span class=\"ez-toc-section-end\"><\/span><\/h6>\n\n\n\n<h5 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"3_%EA%B2%BD%EC%9F%81%EC%82%AC_%EB%B6%84%EC%84%9D_%EC%95%84%EC%8B%9C%EC%95%84%EB%82%98%ED%95%AD%EA%B3%B5\"><\/span>(3) \uacbd\uc7c1\uc0ac \ubd84\uc11d (\uc544\uc2dc\uc544\ub098\ud56d\uacf5)<span class=\"ez-toc-section-end\"><\/span><\/h5>\n\n\n\n<h6 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"%E2%91%A0_%EA%B8%B0%EC%97%85%EC%B2%A0%ED%95%99\"><\/span>\u2460 \uae30\uc5c5\ucca0\ud559<span class=\"ez-toc-section-end\"><\/span><\/h6>\n\n\n\n<h6 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"%E2%91%A1_%EA%B2%BD%EC%98%81%EC%9D%B4%EB%85%90\"><\/span>\u2461 \uacbd\uc601\uc774\ub150<span class=\"ez-toc-section-end\"><\/span><\/h6>\n\n\n\n<h6 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"%E2%91%A2_%EA%B2%BD%EC%98%81%EC%B2%A0%ED%95%99\"><\/span>\u2462 \uacbd\uc601\ucca0\ud559<span class=\"ez-toc-section-end\"><\/span><\/h6>\n\n\n\n<h6 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"%E2%91%A3_SWOT_%EB%B6%84%EC%84%9D\"><\/span>\u2463 SWOT \ubd84\uc11d<span class=\"ez-toc-section-end\"><\/span><\/h6>\n\n\n\n<h6 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"%E2%91%A4_%EB%A7%88%EC%BC%80%ED%8C%85_4P%EC%A0%84%EB%9E%B5\"><\/span>\u2464 \ub9c8\ucf00\ud305 4P\uc804\ub7b5<span class=\"ez-toc-section-end\"><\/span><\/h6>\n\n\n\n<h5 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"4_%EB%8C%80%ED%95%9C%ED%95%AD%EA%B3%B5_SWOT_%EB%B6%84%EC%84%9D\"><\/span>(4) \ub300\ud55c\ud56d\uacf5 SWOT \ubd84\uc11d<span class=\"ez-toc-section-end\"><\/span><\/h5>\n\n\n\n<h6 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"1_SWOT_%EB%B6%84%EC%84%9D\"><\/span>1) SWOT \ubd84\uc11d<span class=\"ez-toc-section-end\"><\/span><\/h6>\n\n\n\n<h6 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"2_SWOT_%EC%A0%84%EB%9E%B5\"><\/span>2) SWOT \uc804\ub7b5<span class=\"ez-toc-section-end\"><\/span><\/h6>\n\n\n\n<h6 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"1_SO_%EC%A0%84%EB%9E%B5\"><\/span>1) SO \uc804\ub7b5<span class=\"ez-toc-section-end\"><\/span><\/h6>\n\n\n\n<h6 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"2_WO_%EC%A0%84%EB%9E%B5\"><\/span>2) WO \uc804\ub7b5<span class=\"ez-toc-section-end\"><\/span><\/h6>\n\n\n\n<h6 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"3_ST_%EC%A0%84%EB%9E%B5\"><\/span>3) ST \uc804\ub7b5<span class=\"ez-toc-section-end\"><\/span><\/h6>\n\n\n\n<h6 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"4_WT_%EC%A0%84%EB%9E%B5\"><\/span>4) WT \uc804\ub7b5<span class=\"ez-toc-section-end\"><\/span><\/h6>\n\n\n\n<h5 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"5_%EB%8C%80%ED%95%9C%ED%95%AD%EA%B3%B5%EC%9D%98_%EB%A7%88%EC%BC%80%ED%8C%85%EC%A0%84%EB%9E%B5\"><\/span>(5) \ub300\ud55c\ud56d\uacf5\uc758 \ub9c8\ucf00\ud305\uc804\ub7b5<span class=\"ez-toc-section-end\"><\/span><\/h5>\n\n\n\n<h6 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"1_STP_%EC%A0%84%EB%9E%B5\"><\/span>1) STP \uc804\ub7b5<span class=\"ez-toc-section-end\"><\/span><\/h6>\n\n\n\n<p>-Segmentation<br>-Targeting<br>-Positioning<\/p>\n\n\n\n<h6 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"2_%EB%8C%80%ED%95%9C%ED%95%AD%EA%B3%B5%EC%9D%98_%EC%A3%BC%EC%9A%94%ED%83%80%EA%B2%9F%EB%B6%84%EC%84%9D\"><\/span>2) \ub300\ud55c\ud56d\uacf5\uc758 \uc8fc\uc694\ud0c0\uac9f\ubd84\uc11d<span class=\"ez-toc-section-end\"><\/span><\/h6>\n\n\n\n<h6 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"3_%EB%8C%80%ED%95%9C%ED%95%AD%EA%B3%B5_%EB%A7%88%EC%BC%80%ED%8C%85%EB%AF%B9%EC%8A%A4_4P%EC%A0%84%EB%9E%B5_%EB%B6%84%EC%84%9D\"><\/span>3) \ub300\ud55c\ud56d\uacf5 \ub9c8\ucf00\ud305\ubbf9\uc2a4 4P\uc804\ub7b5 \ubd84\uc11d<span class=\"ez-toc-section-end\"><\/span><\/h6>\n\n\n\n<h6 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"1_Product\"><\/span>1) Product<span class=\"ez-toc-section-end\"><\/span><\/h6>\n\n\n\n<h6 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"2_Price\"><\/span>2) Price<span class=\"ez-toc-section-end\"><\/span><\/h6>\n\n\n\n<h6 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"3_Place\"><\/span>3) Place<span class=\"ez-toc-section-end\"><\/span><\/h6>\n\n\n\n<h6 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"4_Promotion\"><\/span>4) Promotion<span class=\"ez-toc-section-end\"><\/span><\/h6>\n\n\n\n<h5 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"6_%EB%8C%80%ED%95%9C%ED%95%AD%EA%B3%B5_%ED%95%B4%EC%99%B8%EC%8B%9C%EC%9E%A5_%EB%A7%88%EC%BC%80%ED%8C%85%EC%A0%84%EB%9E%B5_%EB%B6%84%EC%84%9D\"><\/span>(6) \ub300\ud55c\ud56d\uacf5 \ud574\uc678\uc2dc\uc7a5 \ub9c8\ucf00\ud305\uc804\ub7b5 \ubd84\uc11d<span class=\"ez-toc-section-end\"><\/span><\/h5>\n\n\n\n<h6 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"1_%EC%A3%BC%EC%9A%94%ED%83%80%EA%B2%9F\"><\/span>1) \uc8fc\uc694\ud0c0\uac9f<span class=\"ez-toc-section-end\"><\/span><\/h6>\n\n\n\n<h6 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"2_Produ%E2%80%A6\"><\/span>2) Produ&#8230;<span class=\"ez-toc-section-end\"><\/span><\/h6>\n\n\n\n<div style=\"height:100px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"%F0%9F%93%91_%EB%B3%B8%EB%AC%B8%EB%82%B4%EC%9A%A9\"><\/span>\ud83d\udcd1 \ubcf8\ubb38\/\ub0b4\uc6a9<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>\ub300\ud55c\ud56d\uacf5 \ub9c8\ucf00\ud305\uc804\ub7b5 \uc5f0\uad6c \ubcf4\uace0\uc11c<br>INDEX<\/p>\n\n\n\n<p>1. \ubcf4\uace0\uc11c \uac1c\uc694<\/p>\n\n\n\n<p>2. \ub300\ud55c\ud56d\uacf5 \uae30\uc5c5 \ub9c8\ucf00\ud305\uc804\ub7b5 \uc5f0\uad6c<br>(1) \ub300\ud55c\ud56d\uacf5\uc758 \ub9c8\ucf00\ud305\uc804\ub7b5 \uc694\uc57d<\/p>\n\n\n\n<p>(2) \ub300\ud55c\ud56d\uacf5 \uc0c1\ud669\ubd84\uc11d<br>1) \uae30\uc5c5\ub0b4\ubd80\ud658\uacbd\ubd84\uc11d<br>2) \uae30\uc5c5\uc678\ubd80\ud658\uacbd\ubd84\uc11d (5 FORCE \ubaa8\ub378\ubd84\uc11d)<\/p>\n\n\n\n<p>(3) \uacbd\uc7c1\uc0ac \ubd84\uc11d (\uc544\uc2dc\uc544\ub098\ud56d\uacf5)<br>\u2460 \uae30\uc5c5\ucca0\ud559<br>\u2461 \uacbd\uc601\uc774\ub150<br>\u2462 \uacbd\uc601\ucca0\ud559<br>\u2463 SWOT \ubd84\uc11d<br>\u2464 \ub9c8\ucf00\ud305 4P\uc804\ub7b5<\/p>\n\n\n\n<p>(4) \ub300\ud55c\ud56d\uacf5 SWOT \ubd84\uc11d<br>1) SWOT \ubd84\uc11d<br>2) SWOT \uc804\ub7b51) SO \uc804\ub7b5<br>2) WO \uc804\ub7b5<br>3) ST \uc804\ub7b5<br>4) WT \uc804\ub7b5<\/p>\n\n\n\n<p>(5) \ub300\ud55c\ud56d\uacf5\uc758 \ub9c8\ucf00\ud305\uc804\ub7b5<br>1) STP \uc804\ub7b5<br>-Segmentation<br>-Targeting<br>-Positioning<br>2) \ub300\ud55c\ud56d\uacf5\uc758 \uc8fc\uc694\ud0c0\uac9f\ubd84\uc11d<br>3) \ub300\ud55c\ud56d\uacf5 \ub9c8\ucf00\ud305\ubbf9\uc2a4 4P\uc804\ub7b5 \ubd84\uc11d<br>1) Product<br>2) Price<br>3) Place<br>4) Promotion<\/p>\n\n\n\n<p>(6) \ub300\ud55c\ud56d\uacf5 \ud574\uc678\uc2dc\uc7a5 \ub9c8\ucf00\ud305\uc804\ub7b5 \ubd84\uc11d<br>1) \uc8fc\uc694\ud0c0\uac9f<br>2) Product \uc804\ub7b5<br>3) Price \uc804\ub7b5<br>4) Place \uc804\ub7b5<br>5) Promotion \uc804\ub7b5<br>3. \ub300\ud55c\ud56d\uacf5 \uc0c8\ub85c\uc6b4 \ub9c8\ucf00\ud305\uc804\ub7b5 \uc2e4\ud589\ubc29\uc548<\/p>\n\n\n\n<p>4. \ub300\ud55c\ud56d\uacf5\uc758 \ub9c8\ucf00\ud305\uc804\ub7b5 \ud3c9\uac00<\/p>\n\n\n\n<p>5. \uacb0\ub860 \ubc0f \ub098\uc758\uc758\uacac<br>1. \ubcf4\uace0\uc11c \uac1c\uc694<\/p>\n\n\n\n<p>1988\ub144 \uc774\ud6c4 \uc6b0\ub9ac\ub098\ub77c \ud56d\uacf5\uc6b4\uc1a1\uc0b0\uc5c5\uc740 \ub300\ud55c\ud56d\uacf5\uacfc \uc544\uc2dc\uc544\ub098\ud56d\uacf5\uc744 \uc911\uc2ec\uc73c\ub85c \ud06c\uac8c \ubc1c\uc804\ud574\uc654\ub2e4. \uadf8\ub7ec\ub098 2005\ub144\ubd80\ud130 \ucd5c\uadfc \uc218\ub144\uac04 \uc800\uac00 \ud56d\uacf5\uc0ac\uac00 \ucd94\uac00\uc801\uc73c\ub85c \uc9c4\u2026(\uc0dd\ub7b5)<\/p>\n\n\n\n<div style=\"height:100px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"%F0%9F%93%96_%EC%B0%B8%EA%B3%A0%EB%AC%B8%ED%97%8C\"><\/span>\ud83d\udcd6 \ucc38\uace0\ubb38\ud5cc<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p><\/p>\n\n\n\n<div style=\"height:100px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>","protected":false},"excerpt":{"rendered":"<p>\ub300\ud55c\ud56d\uacf5 \uae30\uc5c5\ubd84\uc11d\uacfc \ub300\ud55c\ud56d\uacf5 \ub9c8\ucf00\ud305 SWOT,STP,4P \uc804\ub7b5\ubd84\uc11d\ubc0f \ub300\ud55c\ud56d\uacf5\uc758 \ud5a5\ud6c4 \uc0c8\ub85c\uc6b4 \ub9c8\ucf00\ud305\uc804\ub7b5 \uc81c\uc548 \ub808\ud3ec\ud2b8 \ud83d\udcda \uc790\ub8cc\uc124\uba85 \ub300\ud55c\ud56d\uacf5 \uae30\uc5c5\ubd84\uc11d\uacfc \ub300\ud55c\ud56d\uacf5 \ub9c8\ucf00\ud305 SWOT,STP,4P \uc804\ub7b5\ubd84\uc11d\ubc0f \ub300\ud55c\ud56d\uacf5\uc758 \ud5a5\ud6c4 \uc0c8\ub85c\uc6b4 \ub9c8\ucf00\ud305\uc804\ub7b5 \uc81c\uc548 \ub808\ud3ec\ud2b8 \uc790\ub8cc\uc785\ub2c8\ub2e4. \ud83d\ude80 \uc790\ub8cc\ub2e4\uc6b4 \ub300\ud55c\ud56d\uacf5 \uae30\uc5c5\ubd84\uc11d\uacfc \ub300\ud55c\ud56d\uacf5 \ub9c8\ucf00\ud305 SWOT,STP,4P \uc804\ub7b5\ubd84\uc11d\ubc0f \ub300\ud55c\ud56d\uacf5\uc758 \ud5a5\ud6c4 \uc0c8\ub85c\uc6b4 \ub9c8\ucf00\ud305\uc804\ub7b5 \uc81c\uc548 \ub808\ud3ec\ud2b8 \uc790\ub8cc \ub2e4\uc6b4\ubc1b\uae30 \ud83d\udc47 \ud83d\udcbe&nbsp;\uc790\ub8cc\ubb38\uc11c(\uc555\ucd95\ud30c\uc77c).zip \ud83d\udcdd \ubaa9\ucc28\/\ucc28\ub840 \ub300\ud55c\ud56d\uacf5 \ub9c8\ucf00\ud305\uc804\ub7b5 \uc5f0\uad6c \ubcf4\uace0\uc11cINDEX 1. \ubcf4\uace0\uc11c \uac1c\uc694 2. &#8230; <a title=\"\ub300\ud55c\ud56d\uacf5 \uae30\uc5c5\ubd84\uc11d\uacfc \ub300\ud55c\ud56d\uacf5 \ub9c8\ucf00\ud305 SWOT,STP,4P \uc804\ub7b5\ubd84\uc11d [\uae30\uc5c5\ubd84\uc11d]\" class=\"read-more\" href=\"https:\/\/cacao1st.com\/en\/%eb%8c%80%ed%95%9c%ed%95%ad%ea%b3%b5-%ea%b8%b0%ec%97%85%eb%b6%84%ec%84%9d%ea%b3%bc-%eb%8c%80%ed%95%9c%ed%95%ad%ea%b3%b5-%eb%a7%88%ec%bc%80%ed%8c%85-swotstp4p-%ec%a0%84%eb%9e%b5%eb%b6%84%ec%84%9d\/\" aria-label=\"Read more about \ub300\ud55c\ud56d\uacf5 \uae30\uc5c5\ubd84\uc11d\uacfc \ub300\ud55c\ud56d\uacf5 \ub9c8\ucf00\ud305 SWOT,STP,4P \uc804\ub7b5\ubd84\uc11d [\uae30\uc5c5\ubd84\uc11d]\">Read more<\/a><\/p>\n","protected":false},"author":1,"featured_media":1221,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[306],"tags":[349],"class_list":["post-1612","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-company-analysis","tag-349"],"_links":{"self":[{"href":"https:\/\/cacao1st.com\/en\/wp-json\/wp\/v2\/posts\/1612","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/cacao1st.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/cacao1st.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/cacao1st.com\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/cacao1st.com\/en\/wp-json\/wp\/v2\/comments?post=1612"}],"version-history":[{"count":2,"href":"https:\/\/cacao1st.com\/en\/wp-json\/wp\/v2\/posts\/1612\/revisions"}],"predecessor-version":[{"id":1632,"href":"https:\/\/cacao1st.com\/en\/wp-json\/wp\/v2\/posts\/1612\/revisions\/1632"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/cacao1st.com\/en\/wp-json\/wp\/v2\/media\/1221"}],"wp:attachment":[{"href":"https:\/\/cacao1st.com\/en\/wp-json\/wp\/v2\/media?parent=1612"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/cacao1st.com\/en\/wp-json\/wp\/v2\/categories?post=1612"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/cacao1st.com\/en\/wp-json\/wp\/v2\/tags?post=1612"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}